Sunday, March 20, 2011

mentos Pure Fresh Fresh Mint

This review was sponsored by our friends at mentos.

Flavor: mentos Pure Fresh Fresh Mint reminds me a lot of Extra Polar Ice in its minty simplicity, offering a cold burst of freshness without any frills. The packaging suggests otherwise, however, as it indicates that I will detect green tea extract somewhere in there. Alas, much like Trident Vitality Rejuve's failed promise of white tea, you'll be hard pressed to taste anything tea-like here. That said, I like to imagine that I'm benefiting from some of the antioxidants in the green tea extract in this gum, so it doesn't bother me too much that there's nothing very unique about the flavor.

Texture: Although it doesn't say it directly, I was led to believe by the illustration on the package that there would be some kind of liquid center in each pellet. I didn't experience that at all, so I cut a piece in half and took a look to see what was going on in there. There is indeed something different happening in the center of this gum, but if you're looking for a juicy center, look elsewhere. Otherwise, this is a good chew, consistent, a bit on the soft side, but quite enjoyable.

Presentation: The hard plastic pack does a good job of keeping the pieces contained while rattling around in a purse, which is a hard characteristic to find in packaging these days. I'm not sure if it was intentional that the name of this gum is redundant-- the other variety of Pure is called "Pure Fresh Wintergreen." This one is called "Pure Fresh Fresh Mint." Why the double fresh? Another adjective might have worked better, "Cool mint," maybe.

Overall: The Pure line is delightful, when you get past all the aforementioned nerdy packaging critiques. Recently a reader asked what gum we recommended to be the best straight up breath-freshening gum. I'm going to go ahead and add this one to the list, a simple, cool burst of fresh fresh freshness.

Rating: oooo (four gumballs)

8 comments:

Anonymous said...

I work for Mentos, and I just wanted to say thanks so much for doing this review of our gum! We love this stuff, and not just because we make it! Thank you!

Jen said...

I am obsessed with this gum -- and go through at least a pack a day of it. But yes, definitely not a liquid center like some gums I remember as a child. I usually have at least three brands in my purse at all times and lately, it's Mentos, Trident Vitality Awake, and Peppermint Ice Breakers Ice Cubes. My coworker sent me your blog so that I would feel a little less alone in my gum addiction. Love the blog -- keep it up!

Anonymous said...

Bloody SELL OUTS

Anonymous said...

I am absolutely addicted to this stuff. I think it must be like candy coated crack or something! I kid you not, when I run out, which is pretty much every other day, I panic if I can't immediately get more. I chew on two pieces at a time, one piece on either side of my mouth, and it's an instant rush. Don't stop making this gum, you will kill me!

Woodland Bunch said...

I love this gum! But was recently disappointed to learn there was the additive of green tea extract. I have tried to research, but can't find anywhere, whether the extract contains caffeine. Can anyone lead me to a good source?

Woodland Bunch said...

I love this gum! But was recently disappointed to learn there was the additive of green tea extract. I have tried to research, but can't find anywhere, whether the extract contains caffeine. Can anyone lead me to a good source?

Unknown said...

Yes it does

MANATEEMAN1408 said...

The flavour lasts for a long time too. Im still chewing o. A piece I popped in my mouth 3 hours ago.😃