Wednesday, May 6, 2009

Orbit Spearmint


Flavor: Orbit’s version of the classic “Spearmint” flavor. Classics like this, much like peppermint and bubblegum, are risky but imperative for all big gum brands to produce. All brands have to have the old basics, the standbys, the flavors that have stood the test of time since the dawning of the gum age, the favorites and the tried and trues, the flavors that are constant no matter who makes them—and yet, each brand must strive to be the best, to somehow rise above all the others. How do you execute a perfect and yet unique rendition of a timeless classic? It’s a lot like holiday music. Nat King Cole singing “Chestnuts Roasting on an Open Fire” warms your heart, and yet Christina Aguilera’s rendition might… not. So, in the tradition of all things Spearmint, I take off my hat to you, Orbit. I’ll be reverting to your brand for this classic for many Christmases to come.

Texture: It’s no Trident, but it stands the test of time. It lasts for as long as a good gum ought to last, chewy, elastic, well executed texture here.

Overall: What more can I say? Chew it again, Sam.
Rating: ooooo (five gumballs)

2 comments:

Incorporeal Bob said...

I am surprised at your high rating. Spearmint is about my least favorite Orbit flavor. The sweetness disappears in about 3 minutes and what is left is what I can only describe as bitter.

Nancy said...

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